Industry Insights

The Power of Prices

November 19, 2014

It’s 3 p.m. on a warm summer San Diego afternoon. My south facing windows are hot to the touch, but the building air conditioning units efficiently maintain a comfortable temperature. Nevertheless, it’s now time to stretch my legs and breathe some fresh air.



I exit the front door of the building and turn right, following the path along the building through the shade. As I reach the end of the building, once again, I turn right and see a world without prices. That’s right, an electric vehicle with a long extension cord snaking its way into the building.

I can’t speak to the moral qualities of this picture. I do not know what the electric charging arrangement is between the car and building owner. Perhaps there is an agreement or charge back mechanism that allows this person to charge the EV in this manner. Or perhaps it’s just stealing. In fact, I technically don’t know whether or not the car is plugged in beyond the locked mirrored doors.

But, I do consider the economics of this picture and wonder. For the past couple years, utilities have explored time-of-use rates, EV rates, and EV load shape impacts. In all those studies, price is assumed to change customer behavior leading to higher off-peak usages. Yet, sitting before my very eyes is a prime example of what happens in a world with incorrect price signals (whether incorrect, hidden, or ignored). Without an appropriate price signal (or maybe you just don’t care about the cost), the rational thing to do is charge your car during the peak hours just in time for the commute home. As forecasters, let’s hope they get the price signals correct.

Si è verificato un errore nell'elaborarazione del modello.
The following has evaluated to null or missing:
==> authorContent.contentFields  [in template "44616#44647#114455" at line 9, column 17]

----
Tip: It's the step after the last dot that caused this error, not those before it.
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Tip: If the failing expression is known to legally refer to something that's sometimes null or missing, either specify a default value like myOptionalVar!myDefault, or use <#if myOptionalVar??>when-present<#else>when-missing</#if>. (These only cover the last step of the expression; to cover the whole expression, use parenthesis: (myOptionalVar.foo)!myDefault, (myOptionalVar.foo)??
----

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FTL stack trace ("~" means nesting-related):
	- Failed at: contentFields = authorContent.content...  [in template "44616#44647#114455" at line 9, column 1]
----
1<#assign 
2	webContentData = jsonFactoryUtil.createJSONObject(author.getData()) 
3	classPK = webContentData.classPK 
4/> 
5 
6<#assign 
7authorContent = restClient.get("/headless-delivery/v1.0/structured-contents/" + classPK + "?fields=contentFields%2CfriendlyUrlPath%2CtaxonomyCategoryBriefs") 
8contentFields = authorContent.contentFields 
9categories=authorContent.taxonomyCategoryBriefs 
10authorContentData = jsonFactoryUtil.createJSONObject(authorContent) 
11friendlyURL = authorContentData.friendlyUrlPath 
12authorCategoryId = "0" 
13/> 
14 
15<#list contentFields as contentField > 
16   <#assign  
17	 contentFieldData = jsonFactoryUtil.createJSONObject(contentField)  
18	 name = contentField.name 
19	 /> 
20	 <#if name == 'authorImage'> 
21	    <#if (contentField.contentFieldValue.image)??> 
22	        <#assign authorImageURL = contentField.contentFieldValue.image.contentUrl />	 
23			</#if> 
24	 </#if> 
25	 <#if name == 'authorName'> 
26	    <#assign authorName = contentField.contentFieldValue.data /> 
27			<#list categories as category > 
28         <#if authorName == category.taxonomyCategoryName> 
29				     <#assign authorCategoryId = category.taxonomyCategoryId /> 
30				 </#if> 
31      </#list> 
32	 </#if> 
33	 <#if name == 'authorDescription'> 
34	    <#assign authorDescription = contentField.contentFieldValue.data /> 
35			 
36	 </#if> 
37	  
38	 <#if name == 'authorJobTitle'> 
39	    <#assign authorJobTitle = contentField.contentFieldValue.data /> 
40			 
41	 </#if> 
42 
43</#list> 
44 
45<div class="blog-author-info"> 
46	<#if authorImageURL??> 
47		<img class="blog-author-img" id="author-image" src="${authorImageURL}" alt="" /> 
48	</#if> 
49	<#if authorName??> 
50		<#if authorName != ""> 
51			<p class="blog-author-name">By <a id="author-detail-page" href="/w/${friendlyURL}?filter_category_552298=${authorCategoryId}"><span id="author-full-name">${authorName}</span></a></p> 
52			<hr /> 
53		</#if> 
54	</#if> 
55	<#if authorJobTitle??> 
56		<#if authorJobTitle != ""> 
57			<p class="blog-author-title" id="author-job-title" >${authorJobTitle}</p> 
58			<hr /> 
59		</#if> 
60	</#if> 
61	<#if authorDescription??> 
62		<#if authorDescription != "" && authorDescription != "null" > 
63			<p class="blog-author-desc" id="author-job-desc">${authorDescription}</p> 
64			<hr /> 
65		</#if> 
66	</#if> 
67</div>